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Digital Transformation in Business Education

20 hours
Beginner

Digital Transformation in Business Education is a pivotal course designed …

What you'll learn
Week 1: Introduction to Digital Transformation (4 Hours)
Session 1 (2 Hours): Understanding Digital Transformation
Defining Digital Transformation in the Business Context
Historical Evolution and Current Trends in Digital Technology
Impact of Digital Transformation on Businesses and Industries
Session 2 (2 Hours): Technologies Driving Digital Transformation
Overview of Key Technologies: AI, IoT, Blockchain, Big Data, Cloud Computing
Real-world Applications and Case Studies
Digital Technology as a Competitive Advantage
Week 2: Strategy and Leadership in the Digital Era (6 Hours)
Session 3 (2 Hours): Digital Strategy and Business Models
Formulating Digital Strategy in Response to Technological Changes
Innovative Digital Business Models and Value Creation
Case Studies of Successful Digital Strategy Implementation
Session 4 (2 Hours): Leadership and Organizational Change
Leading Digital Transformation: Skills and Mindsets
Managing Organizational Change and Digital Culture
Overcoming Resistance and Empowering Teams
Session 5 (2 Hours): Customer-Centricity in the Digital Age
Digital Marketing and Customer Engagement Strategies
Leveraging Data Analytics for Customer Insights
Building Digital Brands and Online Presence
Week 3: Implementing Digital Transformation (6 Hours)
Session 6 (2 Hours): Data Analytics and Decision Making
Role of Data in Digital Transformation
Tools and Techniques for Data Analytics
Making Data-Driven Decisions
Session 7 (2 Hours): Digital Operations and Supply Chain Management
Digitizing Operations and Supply Chain Processes
Impact of Digital Technologies on Logistics and SCM
Case Studies of Digital Supply Chain Innovations
Session 8 (2 Hours): Cybersecurity and Ethical Considerations
Understanding the Importance of Cybersecurity in Digital Transformation
Ethical Challenges and Data Privacy in the Digital World
Building a Secure and Ethical Digital Infrastructure
Week 4: Practical Application and Capstone Project (4 Hours)
Session 9 (2 Hours): Digital Transformation in Practice
Workshop on Developing a Digital Transformation Plan
Group Discussion on Future Trends and Emerging Technologies
Ethical Considerations and Sustainable Practices in Digital Business
Session 10 (2 Hours): Capstone Project and Course Wrap-Up
Presentation of Group Capstone Projects: Digital Transformation Proposals
Peer Review and Feedback Session
Course Summary and Reflection on the Digital Future
The course should include a mix of lectures, case studies, interactive workshops, and group projects. The capstone project in the final week would allow students to apply their learning to a practical digital transformation initiative, ensuring they grasp not only the theoretical aspects but also the practical implementation of digital strategies in business.
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Entrepreneurship and Innovation in the Global Market

20 hours
Beginner

Entrepreneurship and Innovation in the Global Market is an essential …

What you'll learn
Week 1: Foundations of Global Entrepreneurship (4 Hours)
Session 1 (2 Hours): Introduction to Global Entrepreneurship
Understanding the Global Entrepreneurial Landscape
Key Traits and Skills of Successful Global Entrepreneurs
Case Studies of Global Entrepreneurial Successes
Session 2 (2 Hours): Identifying Global Market Opportunities
Techniques for Identifying and Evaluating Global Market Opportunities
Understanding Cross-Cultural Consumer Behavior
Tools for Market Analysis and Feasibility Studies
Week 2: Innovation and Business Model Development (6 Hours)
Session 3 (2 Hours): Innovation in the Global Market
Fostering a Culture of Innovation in Startups
Global Trends and Innovations in Various Industries
Intellectual Property Rights in a Global Context
Session 4 (2 Hours): Developing Sustainable Business Models
Crafting Business Models for Global Scalability
Integrating Sustainability and CSR in Business Planning
Analyzing Business Models of Social Enterprises
Session 5 (2 Hours): Funding and Financial Strategies for Global Startups
Understanding Global Venture Capital and Funding Landscape
Strategies for Raising Capital in Global Markets
Financial Planning and Management for Startups
Week 3: Marketing and Scaling Globally (6 Hours)
Session 6 (2 Hours): Global Marketing and Branding Strategies
Building a Global Brand Identity
Digital Marketing Strategies for Global Reach
Navigating Cultural Nuances in Marketing
Session 7 (2 Hours): Scaling Operations Internationally
Strategies for Global Expansion and Growth
Managing Supply Chain and Logistics in International Markets
Legal and Regulatory Challenges in Global Operations
Session 8 (2 Hours): Leadership and Team Management in Diverse Settings
Leading and Managing Multicultural Teams
Communication and Collaboration in International Teams
Overcoming Challenges of Remote and Global Team Management
Week 4: Practical Application and Capstone Project (4 Hours)
Session 9 (2 Hours): Real-world Entrepreneurial Project Development
Workshop on Developing a Global Startup Idea
Group Projects on Formulating Business Plans
Pitching and Feedback Sessions
Session 10 (2 Hours): Capstone Project Presentations and Course Wrap-Up
Final Presentations of Global Entrepreneurial Projects
Peer Review and Feedback
Reflection on Key Learnings and Pathways for Future Entrepreneurial Ventures
The course should include a mix of lectures, case studies, workshops, and group project work. The capstone project in the final week encourages students to apply their learning to develop a comprehensive business plan for a global startup, ensuring a deep understanding of entrepreneurship and innovation in the global market.