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Navigating the Gig Economy: Opportunities and Strategies

20 hours
Beginner

Navigating the Gig Economy involves understanding and leveraging the growing …

What you'll learn
Week 1: Introduction to the Gig Economy (4 Hours)
Session 1 (2 Hours): Understanding the Gig Economy
What Is the Gig Economy?
Historical Context and Growth
Types of Gig Work and Platforms
Session 2 (2 Hours): Pros and Cons of Gig Work
Advantages and Disadvantages of Gig Work
Gig Workers' Characteristics
Gig Work and the Future of Employment
Week 2: Building Gig-Related Skills (6 Hours)
Session 3 (2 Hours): Developing Entrepreneurial Skills
Entrepreneurship in the Gig Economy
Identifying and Assessing Opportunities
Business Planning for Gig Work
Session 4 (2 Hours): Digital Literacy and Online Presence
Leveraging Technology for Gig Work
Creating a Personal Brand Online
Building an Effective Online Portfolio
Session 5 (2 Hours): Financial Management for Gig Workers
Budgeting and Financial Planning
Taxes and Legal Considerations
Retirement and Benefits in the Gig Economy
Week 3: Gig Work Strategies (6 Hours)
Session 6 (2 Hours): Gig Work Platforms and Freelancing
Utilizing Freelancing Platforms
Finding Gig Opportunities
Freelancing Best Practices
Session 7 (2 Hours): Gig Work Negotiation and Pricing
Bidding Strategies
Setting Competitive Prices
Negotiating Gig Contracts
Session 8 (2 Hours): Managing Client Relationships
Effective Communication with Clients
Building Long-Term Client Relationships
Handling Client Feedback and Disputes
Week 4: Career Advancement and Future Trends (4 Hours)
Session 9 (2 Hours): Networking and Building a Gig Network
Importance of Networking in the Gig Economy
Strategies for Expanding Your Network
Collaborative Gig Projects
Session 10 (2 Hours): Capstone Project and Course Wrap-Up
Developing a Gig Work Strategy
Presentation of Gig Work Plans
Course Recap and Future Trends in the Gig Economy
This course structure equips MBA students with the knowledge and practical skills needed to thrive in the gig economy. The capstone project allows students to apply their learning to create a personalized gig work strategy, setting them on a path toward successful and sustainable gig work careers.
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Cultural and Arts Management

20 hours
Beginner

Cultural and Arts Management is a specialized field focusing on …

What you'll learn
Week 1: Foundations of Cultural and Arts Management (4 Hours)
Session 1 (2 Hours): Introduction to Cultural and Arts Management
Overview of the Arts and Cultural Sector
Key Concepts in Arts Management: Mission, Vision, and Value Creation
The Role of Arts Managers in Contemporary Culture
Session 2 (2 Hours): Arts Organizations and Their Ecosystems
Types of Arts and Cultural Organizations: Nonprofits, For-Profits, Community Arts
Understanding the Arts Ecosystem: Stakeholders, Audiences, and Partnerships
Analyzing the Economic and Social Impact of the Arts
Week 2: Strategic Management and Marketing in the Arts (6 Hours)
Session 3 (2 Hours): Strategic Planning for Arts Organizations
Developing and Implementing Strategic Plans in the Arts
Balancing Artistic Vision with Financial Viability
Case Studies on Successful Strategic Initiatives in the Arts
Session 4 (2 Hours): Marketing and Audience Development
Marketing Strategies for Arts Organizations
Audience Development and Engagement Techniques
Digital Marketing and Social Media in the Arts
Session 5 (2 Hours): Fundraising and Revenue Generation
Principles of Arts Fundraising and Development
Grant Writing, Sponsorships, and Donor Relations
Diversifying Revenue Streams: Membership Programs, Merchandising, and Services
Week 3: Operations, Governance, and Leadership in the Arts (6 Hours)
Session 6 (2 Hours): Operational Management in Arts Organizations
Day-to-Day Operations: Facilities Management, Event Planning, Staffing
Budgeting, Financial Management, and Reporting
Risk Management and Legal Issues in Arts Management
Session 7 (2 Hours): Governance and Ethical Considerations
Board Development and Governance Structures
Ethical Issues and Accountability in Arts Management
Building Transparent and Responsible Organizations
Session 8 (2 Hours): Leadership in the Arts
Leadership Styles and Skills in Cultural Management
Nurturing Creativity and Innovation in Teams
Leading Change and Resilience in Challenging Times
Week 4: Contemporary Issues and Capstone Project (4 Hours)
Session 9 (2 Hours): Contemporary Issues in Cultural and Arts Management
Addressing Current Challenges: Digital Transformation, Cultural Diversity, and Sustainability
Global Trends and Their Impact on Local Arts Scenes
Workshop on Tackling Contemporary Issues in Arts Management
Session 10 (2 Hours): Capstone Project Presentations and Course Conclusion
Development and Presentation of Capstone Projects on a Specific Challenge or Opportunity in Cultural and Arts Management
Group Critique and Feedback
Course Recap: Future Directions and Career Opportunities in Cultural and Arts Management
This course structure provides MBA students with a thorough understanding of cultural and arts management, combining lectures, case studies, practical workshops, and a capstone project. The curriculum is tailored to prepare students for leadership roles in arts and cultural organizations, emphasizing strategic management, sustainability, and community engagement.