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Advanced Communication and Writing Skills for Business
Advanced Communication and Writing Skills are crucial for MBA students, …
What you'll learn
Module 1: Business Writing Essentials (4 hours)
Session 1.1: Principles of Effective Business Writing (2 hours)
Fundamentals of clear, concise, and impactful business writing.
Techniques for various types of business documents.
Session 1.2: Writing for Different Business Audiences (2 hours)
Tailoring writing styles to different audiences, including clients, executives, and peers.
Module 2: Advanced Writing Techniques (4 hours)
Session 2.1: Persuasive and Analytical Writing (2 hours)
Strategies for writing persuasive proposals and reports.
Developing analytical writing skills for business analysis.
Session 2.2: Editing and Proofreading Skills (2 hours)
Techniques for self-editing and proofreading.
Improving clarity, tone, and style in business writing.
Module 3: Interpersonal and Presentation Skills (4 hours)
Session 3.1: Effective Interpersonal Communication (2 hours)
Enhancing verbal and non-verbal communication skills.
Active listening and empathetic communication in business settings.
Session 3.2: Presentation Skills and Public Speaking (2 hours)
Techniques for creating and delivering engaging business presentations.
Handling Q&A sessions and public speaking anxiety.
Module 4: Digital Communication in Business (4 hours)
Session 4.1: Email and Online Communication Best Practices (2 hours)
Crafting effective business emails and online correspondence.
Netiquette and managing digital communication channels.
Session 4.2: Leveraging Social Media for Professional Use (2 hours)
Utilizing social media platforms for networking and professional branding.
Module 5: Practical Application and Workshops (4 hours)
Session 5.1: Writing Workshops (2 hours)
Interactive exercises and peer reviews on business writing.
Case studies on effective business communication.
Session 5.2: Presentation and Public Speaking Exercises (2 hours)
Practicing presentation skills through mock presentations.
Feedback sessions on public speaking techniques.